Hanover, February 2014. In "Motorrad" magazine's 01/14 issue, the editors of the trade journal published a service quality test involving eight motorcycle tire manufacturers and six online portals. In the test, the editors scrutinized service quality, responsiveness to inquiries, and the quality of information covered. Continental took first place, scoring 94 out of a possible 100 points. The editors praised "the website, which leaves barely a question unanswered, the dense network of varied information, and the fantastic technical dictionary."
In their survey, the specialists rated the contact options, online service, personalized advice, and responsiveness to inquiries. The German motorcycle tire manufacturer also scored points for its personalized advice: "All written inquiries are not only dealt with in record time but also responded to in a highly detailed and extremely personalized manner. The Conti technicians showed themselves to be just as committed when providing advice over the phone." The editors came to the following conclusion: "A free technical hotline, record-time handling of questions, and a cleanly structured online presence with high information density. This service sets a real precedent."
Alongside Continental, seven other tire manufacturers from Europe, Asia, and the U.S. featured in the test. Six online trading portals took part as well. Overall, a "very good" rating was awarded four times, "good" five times, and "satisfactory" twice. Three of the online portals under scrutiny, however, had to be content with a "sufficient" score.